Spring has Sprung and with it – Pothole Season


Birth of a Pothole

Spring is just around the corner, but while the thaw is welcome after this long, cold winter, it is also the start of POTHOLE season.

Potholes develop when water seeps below the road surface, freezes and expands. This pushes the pavement upward while the traffic above further stresses the roadway. When the pavement thaws, it gradually falls into the hole and eventually traffic chips away and expands the pothole.

Potholes can grow to several feet in width, though they usually only develop to depths of a few inches. If they become large enough, damage to tires, wheels, and vehicle suspensions is liable to occur.

Most state DOTs have a pothole hotline or reporting system. Check the state DOT website to see how to report potholes.

When you see pothole repair crews, slow down and be extremely cautious near mobile work zones for your own safety and that of these very important road crews.

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Rear-View Cameras Will Save Lives

back up safetyStarting with 2016 models, all cars will be required to come equipped with rear-view or back-up cameras. The National Highway Traffic Safety Administration (NHTSA) estimates that 210 fatalities and 15,000 injuries occur every year due to back-over crashes. The new regulation follows an outcry from consumer groups and families impacted by tragic back-over accidents, especially those involving children. A back-up camera shows about 20 feet into the rear blind zone and has proven to increase safety. The NHTSA estimates that 58 to 69 lives will be saved annually, numerous injuries and many “fender-benders” will be avoided once all vehicles have rear-view systems. In fact, safety has improved greatly as many automakers, responding to consumer demand, have starting offering standard or optional cameras on new models as they are redesigned.

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TEEN Driver Safety

teen driverWe spend our whole adult lives trying to keep our children safe and sound. Then one day they turn 16 and we are faced with the biggest safety challenge of all – handing over the keys to the car! It is a daunting task to teach them to drive, but it is even harder to let them go on that first solo trip. To be sure your teen (and you) are ready, here are some good rules to live by:

  1. Always Buckle Up – driver and all passengers should be buckled up before the key is in the ignition. It is simple, seatbelts save lives!
  2. No Cell Phones while driving – NO exceptions! Texting is a no-no – it requires a driver to take eyes off the road and at least one hand off the wheel. Almost half (43%) of teens admit to texting and driving. While states are cracking down with new laws, it is imperative that parents and kids know the danger of texting and driving.
  3. No extra passengers – teens are easily distracted by others and prone to take greater risks due to peer pressure or perceived peer pressure. Eliminate this tendency by limiting the number of passengers a teen can drive (some states do this for you) in the 1st year of driving.
  4. No alcohol – the risk of getting in an accident while driving and drinking are well known and documented. Another thing to point out to your teens is the consequences of breaking the law, even if no one gets hurt in an accident. They can include jail time, loss of driving privileges, attorney’s fees, court costs, fines and insurance fees. It is also possible that a teen could lose academic eligibility, college acceptance and scholarship awards.
  5. Slow Down – Not just “don’t speed”, this also means do not rush between things or to get home for curfew. When we hurry, we make mistakes and any misstep while driving can be deadly.

Most of all show your kids safe driving behavior – we are their role models, and actions always speak louder than words.

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Sponsor Spotlight: Rouge Catering

MD-sponsor-RougeFineCateringROUGE FINE CATERING, one of the premier caterers in Maryland, has been a Sponsor for over 2 years and has 20+ signs. Offering quality food and excellent service, Rouge is proud to not Sponsor-A-Highway, but to also support local farmers and co-ops. Rouge has built a solid reputation based on its delicious food but also for its sustainability and “green” efforts. We are thankful one of those “green“efforts is working with AAHLRSA!

Now, THIS is smart advertising! The Rouge Fine catering name is seen by hundreds of thousands of cars per days AND we are contributing to our community by participating to the cleaning of our local highways! Definitely a win-win situation.Green customers think we are COOL! Additionally, having developed the familiarity of our brand with the commuter, has facilitated the recognition of our name when potential customers do a web search for a caterer. The highway signs have broadened our clientele and have helped us to become one of the largest caterers in Maryland

– Jonathan Soudry, Chef/Owner ROUGE Fine


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Sponsor Spotlight: Fischer Plumbing

WA-sponsor-FisherPlumbingFISCHER PLUMBING, with 28 sign sponsorships, provides a full variety of plumbing services to the Greater Seattle area. In business for over 30 years, Fischer has built a reputation of honest, quality service and a commitment to its local community. For drain cleaning and root clearing to complete repiping, there is no doubt Fischer Plumbing will be there for you. But,they are also there for local Little League teams, community events and charities. AALRSA is proud to be associated with Fischer Plumbing.

It shows a desire on the part of our organization to help the community and be a good citizen at the same time we build exposure for our business. Finally, it is scalable to the sponsoring organization-from the purchase of one sign to several;congruent with your resources and commitment. The personnel at MHLRSA are pleasant easy to work with and helpful in tailoring the program to our particular profile. We wholeheartedly recommend the program to others who have a similar operating philosophy:”-DarylMiller, MBA/CPA, owner Fischer Plumbing Companies

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We Love Our Sponsors

It is February – the month of LOVE. So, we thought it was appropriate to say “We Love Our Sponsors”!

We thank them and suggest that you support them whenever, wherever possible!

10+ years

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Look Out for Road Debris

LitterBlown tires, hubcaps, mattresses, landscaping tools and scraps, and large pieces of furniture are seen on the roads every day. A poorly secured load can go airborne if the vehicle carrying it reaches a high speed. Not only can debris damage your car, it can also cause a collision as vehicles swerve to avoid it. AAA suggests the following to help avoid colliding with roadway debris:

Slow down – it gives you more time to react should debris be in your lane

Watch all lanes – if you need to swerve, know which lane is safest for a quick lane change

Don’t tailgate – if the person in front of you veers to avoid items, you need time to react

Report hazardous situations immediately

The daily chore of clearing debris, litter and other hazards from highways is costing a lot of money. And that cost is on the rise. In fact, more than $11.5 billion is spent annually for litter and debris removal annually on U.S. highways. These high cost limits a state’s ability to provide improvement and repairs to our roadways. One way to offset these costs is to support the Sponsor-A-Highway program in your state. Contact us for more information.

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