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Sponsor-A-Highway

Sponsor Spotlight: Rouge Catering

MD-sponsor-RougeFineCateringROUGE FINE CATERING, one of the premier caterers in Maryland, has been a Sponsor for over 2 years and has 20+ signs. Offering quality food and excellent service, Rouge is proud to not Sponsor-A-Highway, but to also support local farmers and co-ops. Rouge has built a solid reputation based on its delicious food but also for its sustainability and “green” efforts. We are thankful one of those “green“efforts is working with AAHLRSA!

Now, THIS is smart advertising! The Rouge Fine catering name is seen by hundreds of thousands of cars per days AND we are contributing to our community by participating to the cleaning of our local highways! Definitely a win-win situation.Green customers think we are COOL! Additionally, having developed the familiarity of our brand with the commuter, has facilitated the recognition of our name when potential customers do a web search for a caterer. The highway signs have broadened our clientele and have helped us to become one of the largest caterers in Maryland

– Jonathan Soudry, Chef/Owner ROUGE Fine cateringwww.rougecatering.com

 

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Sponsor Spotlight: Fischer Plumbing

WA-sponsor-FisherPlumbingFISCHER PLUMBING, with 28 sign sponsorships, provides a full variety of plumbing services to the Greater Seattle area. In business for over 30 years, Fischer has built a reputation of honest, quality service and a commitment to its local community. For drain cleaning and root clearing to complete repiping, there is no doubt Fischer Plumbing will be there for you. But,they are also there for local Little League teams, community events and charities. AALRSA is proud to be associated with Fischer Plumbing.

It shows a desire on the part of our organization to help the community and be a good citizen at the same time we build exposure for our business. Finally, it is scalable to the sponsoring organization-from the purchase of one sign to several;congruent with your resources and commitment. The personnel at MHLRSA are pleasant easy to work with and helpful in tailoring the program to our particular profile. We wholeheartedly recommend the program to others who have a similar operating philosophy:”-DarylMiller, MBA/CPA, owner Fischer Plumbing Companies WAwww.fischerplumbing.com

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We Love Our Sponsors

It is February – the month of LOVE. So, we thought it was appropriate to say “We Love Our Sponsors”!

We thank them and suggest that you support them whenever, wherever possible!

10+ years

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Look Out for Road Debris

LitterBlown tires, hubcaps, mattresses, landscaping tools and scraps, and large pieces of furniture are seen on the roads every day. A poorly secured load can go airborne if the vehicle carrying it reaches a high speed. Not only can debris damage your car, it can also cause a collision as vehicles swerve to avoid it. AAA suggests the following to help avoid colliding with roadway debris:

Slow down – it gives you more time to react should debris be in your lane

Watch all lanes – if you need to swerve, know which lane is safest for a quick lane change

Don’t tailgate – if the person in front of you veers to avoid items, you need time to react

Report hazardous situations immediately

The daily chore of clearing debris, litter and other hazards from highways is costing a lot of money. And that cost is on the rise. In fact, more than $11.5 billion is spent annually for litter and debris removal annually on U.S. highways. These high cost limits a state’s ability to provide improvement and repairs to our roadways. One way to offset these costs is to support the Sponsor-A-Highway program in your state. Contact us for more information.

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Welcome to New Sponsor – Tom Wood Automotive

Tom Wood Automotive has been a fixture in Indianapolis since 1967, starting out as Hedges Pontiac. Tom Wood grew from a single dealership into one of the largest family-owned auto groups in the Midwest, including Lexus, Toyota, Scion, Nissan, Volkswagen, Subaru, Jaguar, Land Rover, Volvo, Porsche, Audi, Ford, and Honda franchises in Central Indiana.

Following in his father’s footsteps as President of Tom Wood Automotive, Jeff Wood has expanded the group to include a state of the art Collision Center, a busy car rental business, aimage[1]n airport, and dealership-based Allstate Insurance branches. We firmly believe in honoring Mr. Wood’s legacy by giving back to our community in a variety of ways, and we’re very proud to be able to add ‘Adopt-A-Highway Sponsor’ to our Tom Wood Cares resume.

Tom Wood is one of the area’s largest automotive dealers and we put a lot of cars on the road every year, so doing our part to keep our local streets and highways looking great seemed like a natural fit!

Jeff Wood, President

Indianapolis, IN

 

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Thank You to our Commited Sponsors

We often use this blog to thank our New Sponsors, today we would like to take some time to thank those that have helped us prosper and grow over the last 25 years. Thank You for your continued commitment to the Adopt-A-Highway program!

AAHLRSA-list-of-sponsors-5+-years-2

 

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Jump Start your 2015 Marketing

busy highwaysAre you located near one of the busiest highways in the United States?

If so, 2015 is the time to Jump Start your marketing plan. Average daily traffic counts on busy interstates have soared, making them one of the best places to advertise. The problem is many areas prohibit signs and billboards along the roadway. However, Adopt-A-Highway Sponsor signs are right there, on the road, promoting your business and community pride. Some other benefits to the Adopt-A-Highway program include:

Sponsorship is an affordable marketing option for any size business
Sponsorship reaches consumers where they work, live, play and shop
Adopt-A-Highway signs are highly visible to drivers and cannot be “turned-off” in traffic
Your budget dictates how many segments you sponsor – the program is scalable and nationwide
Cause marketing grabs the attention of consumers – as many as 91% of consumers make choices based on “cause” marketing

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Joyful Holiday Season

winter holidayDuring this time of year, more than ever, we are appreciative to those that have made our progress possible. With this in mind, we say Happy Holidays and may every JOY be yours this holiday season!

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Happy Anniversary to Us

AAHLRSA-25-years-in-business

This month Adopt-A-Highway Litter Removal Service of America, Inc. (AAHLRSA) celebrates its 25 Year Anniversary. Hard to believe that a simple idea formed in a small apartment in California would lead to 25 prosperous years serving DOTs and Corporate Sponsors nationwide. Since 1989, our core business philosophy has been the same – exceed expectations, provide superior service and keep the highways clean! We are extremely thankful for the partnerships we have formed over the past 25 years and feel privileged to work with such dedicated, wonderful people.

So as, we celebrate a little and say Happy Anniversary to ourselves, we would also like to thank EVERYONE that has played a role in our continued success. We could not have made it without you and we look forward to another 25 years of clean and safe roads!

 

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Giving Back

komen-san-diego-logoIn October, Breast Cancer Awareness Month, we made a commitment to make a monetary donation to Susan G. Komen San Diego for each new Sponsor. We would like to THANK those that helped kick off this program with new sponsorships in October:

  • Advanced Orthopedics and Sports Medicine
  • Best Western Black Rock Inn
  • Cantor & Burger
  • Coastal Connections, Inc.
  • College Hunks Hauling Junk
  • Poison Ivy Control of Missouri
  • Raleigh Gold
  • Vallejo Team Superstores

Together, because of these Sponsors we have contributed to programs that provide access to breast health, breast care services to low-income and underinsured women, research grants and support services. This quest to help fight and cure breast cancer is near and dear to our hearts. We are proud to say that we pledge to continue making donations for each new sponsor throughout the year.

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