New Year, New You, Weight Watchers Joins Adopt-a-Highway

While you are hard-hitting the gym and starting the new diet, Weight Watchers is hard at work in cleaning up the highway. In line with the company’s mission to bring you healthy living, Weight Watchers is also bringing green to your environment. Partnering up with Adopt-A-Highway Litter Removal Service of America, Inc., Weight Watchers sponsored two signs on Highway 60 and Highway 17 in Phoenix, Arizona.

Rated #1 Best Diet Plan in 2011 and 2012 by U.S. News and World Report

Weight Watchers has once again nabbed the top spot in the U.S. News & World Report rankings for #1 best weight-loss diet as well as the new Easiest Diet to Follow category in its newest Best Diets 2012 review.

The news organization cited flexibility and the fact that no foods were off limits as main perks of the Weight Watchers program.

Weight Watchers can fit into the most active of lifestyles. You don’t need to count calories or eliminate the foods you love from your diet. Every food and drink is assigned a single number (a PointsPlus® value), which gets subtracted from a PointsPlus budget when you eat it. Activity can even earn you activity PointsPlus values, which you can swap for extra foodPointsPlus values if you like.

We believe the PointsPlus program is easy to follow because it provides the balance of enough structure to produce weight loss at the recommended rate with enough flexibility to live your life, says Karen Miller-Kovach, Chief Scientific Officer of Weight Watchers International.

Support companies that care about our environment. If you are looking to get back to healthy living in 2013, look into starting a program with Weight Watchers. And know that your new year’s resolution is helping a business that cares.

To adopt a highway in Arizona, please contact Andi Robertson at (800) 499-2367 or send her an email.

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