Sponsorship vs. Volunteer Programs
Do you ever wonder what the Adopt-A-Highway signs on the side of the road mean?
How does it work?
Who can Adopt-A-Highway?
At Adopt-A-Highway Litter Removal Service of America (AAHLRSA) we are constantly asked these questions. So we wanted to share some of the answers!
There are two types of Adopt-A-Highway programs; Volunteer and Sponsorship
Volunteer programs allow volunteer groups, individuals or organizations to adopt a segment and go out and clean that part of the highway. All cleaning is done by volunteers. These segments are typically not on the Interstates or heavily traveled highways, due to safety concerns and DOT regulations. Cleaning is often infrequent (2 to 4 times per year) as it is strictly done on a volunteer basis. Signs are familiar to most drivers and include the name of the organizations, no logos are allowed and signs are printed in plain lettering. Volunteer programs re a great way to get involved and contribute to your local community.
Typical Sponsor-A-Highway signage is seen by thousands of commuter each day
Sponsorship programs are an expansion of the Volunteer programs and allows organizations and groups to pay a sponsorship fee for a segment of a highway. This fee, paid to a professional company like AAHLRSA, helps DOTs offset the significant cost of litter removal on roadways. These sponsored segments are cleaned by a professional, safety-trained cleaning crew on a regular basis (monthly, bi-monthly or weekly). Litter is sorted and recycled whenever possible. Signs for Sponsorship programs are larger than volunteer signs and include the sponsor’s full color logo. These programs are typically called “Sponsor-A-Highway” or “Sponsor-A-Road”, although some states refer to them as “Adopt-A-Highway” programs as well. Signage is available in major metropolitan areas and on Interstates and highways that are traveled by millions of commuters daily.
The great thing is that BOTH programs help keep our roads and highways clean and litter-free. Which program is BEST for you? Call or email your local Territory Manager or visit our Get A Quote page to learn more about the Sponsor-A-Highway program in your state.
