Volunteer or Sponsor: What is the Difference?

Litter removal on our highways is expensive and never ending. Annually more than $11.5 billion is spent to keep roads clean. Each Department of Transportation (DOT) is responsible for their own litter removal expenses – which adds up quickly.

We get lots of inquiries on our program.

We understand, It is confusing. Some states call both programs all Adopt-A-Highway, some specify Sponsor-A-Highway. Even our company name makes it confusing.

So, here it is Volunteer or Sponsor: What is the Difference?

Adopt-A-Highway volunteer and Sponsor-A-Highway programs are both extremely beneficial. They reduce the overall clean-up costs to the DOTs, allowing those saved funds to be used on other infrastructure safety projects. Both are approved and supported by the DOT. Sponsorship is a partnership with a service provider such as ADOPT-A-HIGHWAY LITTER REMOVAL SERVICE OF AMERICA. Volunteer programs are run by the state and are typically coordinated at a more local level.

One of the primary differences in the volunteer & sponsor programs is safety. Many heavily traveled highways just are not safe for volunteers, so they are not available to adopt. Sponsorship programs open up these highways, since litter removal is done by employees that undergo strict safety-training.

Keeping highways free from litter is not an easy or glamorous task,” said AAHLRSA President Alejandro Macia “But we take pride in beautifying the roads and maintaining safety for traveling motorists. We could not do it without our excellent field crews, who are trained extensively in the dangers of working along busy highways.”

Other differences include the frequency and consistency in which the roads are cleaned. Volunteer programs typically require 2 cleanings per year. Many volunteer groups do significantly more than that, but some do the minimum requirement. With a sponsor program, DOTs set the frequency of litter removal based on traffic counts and need. Most sponsored segments are cleaned up between once or twice a month. This frequency means litter build up is reduced year-round.

A final difference is the signage. Since sponsors are supporting highway litter removal through a fee, the signs in most states are larger and include color and logo. Volunteer signs include the name of the volunteer group in black, no colors and no logos.

NAM prolific sponsor for Sponsor-A-Highway in New York & surrounding areas. This sign is in New York City.

Sample of a SPONSOR program sign from New York City.

Bottom line, we all want to help keep the highways clean & people safe!

Check out our MARKETS page to see if there is a SPONSORSHIP program available in your area. For volunteer opportunities, visit your state DOT website.

Adopt-A-Highway Sponsor-A-Highway Sponsor-A-Road Sponsorship Stop Litter0 comments

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