Our most notable Adopt a Highway sponsor in the Greater Seattle area is none other than Snoqualmie Casino. With multiple locations on I-5, I-405, I-90, and SR18, Snoqualmie’s contribution to clean highways in Seattle is significant. Their commitment in giving back to the community is exemplary. Next time you are looking to support a socially responsible business in the Greater Seattle area, stop by the Snoqualmie Casino. You will find yourself having a good time while helping Snoqualmie keep our highways clean.

Experience the thrill of Vegas-style gaming and world-class entertainment mere minutes from Seattle at I-90 east, Exit 27. From the fast-paced gaming floor, to the pulsing nightlife in our three upscale lounges, clubs and bars, the action is endless.

Add a renowned concert venue, five exceptional restaurants, a swanky cigar lounge, and you’re a world away from boredom. Whether you’re looking for an unforgettable night on the town, or want to bask in luxury for an afternoon, Snoqualmie Casino caters to your idea of a good time.

There is a new sponsor in town cleaning up the highways of New York Long Island. ShopRite of Patchogue has joined the Sponsor a Highway program to contribute to a cleaner environment. This family-owned business is focused on giving back to their community as they bring freshness and convenience to their neighbors.

A native of New Jersey, Harry Janson’s 40 year career (1970-2010) in the Supermarket Industry led him from New Jersey, New York, Maryland, Virginia, Alabama, and Arkansas before bringing him close to his home state in 1998. That’s when Harry, President of Janson Supermarkets, L.L.C, became a Wakefern/ShopRite member when he built a new ShopRite location in Hauppauge, New York. He and his family including his wife, Elizabeth, sons Harry II and William and daughter-in-law Amy manage this 61,000 square foot location. Just this past October, The Janson Family opened their second location in Patchogue, New York.

From day one, Harry was focused on giving his customer’s the best. Every day, his Bakery Department prepares Bagels and Donuts from scratch. The Prepared Foods Department features Rotisserie Chicken and Fried Chicken, which is breaded and fried on site.  Harry also has a full-time Sushi staff that prepares fresh Sushi daily, using only Grade A Ingredients.With many of his customers being working couples with young children, Harry offers ShopRite from Home.

Making sure customer’s have the ethnic foods they need is important to the Janson’s. The store’s ethnic aisle includes Polish, German, Indian, and Spanish products as well as a selection of Hala and Kosher foods including both a Kosher Red Meat Case and Chicken Case.

Harry Janson and his family feel very strongly about helping within their community.

A big welcome to our new sponsor in Kansas, Firehouse Subs. Besides serving up tasty hearty sub sandwiches, Firehouse Subs is serving up clean highways. Owner Mike McNicoll is dedicated to giving back to his local community that supports Firehouse Subs. This dedication is a corner stone of the company’s philosophy. By sponsoring the Adopt a Highway Program in Kansas, the company is expanding beyond their Firehouse Subs Public Safety Foundation in community service.

Be sure to stop by your local Firehouse Subs:

The story of Firehouse Subs is both touching and inspiring.

“Growing up in a family that is both entrepreneurial and built on more than 200 years of firefighting heritage, it seems we were destined to start Firehouse Subs®. Of course we tried other things along the way to our American dream – rock ’n’ roll, real estate, even Christmas tree farming. But everything we experienced on our path led us to Firehouse Subs.

Nearly 17 years later, with more than 450 Firehouse Subs restaurants in 29 states, we’re convinced we’re doing a few things right. People come back when they’re treated well, and fed even better. Turns out, people absolutely LOVE the same things we do – the best meats, cheeses, and toppings we can find. People come back again and again because, unlike other sub places, we steam our meats and cheeses, releasing a rush of flavors, then stuff a serving that’s way over code on one of our toasted private recipe sub rolls. It’s a winning combination that satisfies ravenous appetites and the value conscious alike.

As they say in the fire station, let’s eat.”

Chris Sorensen & Robin Sorensen

– Founders

As the year 2012 begins, many marketing executives and business owners are racking their brains trying to figure out the best way to spend their advertising budget. With the on-going economic recession, what are the cost-effective ways to attract attention to your business and products? How do you stand out in the sea of competitors?

Here are five reasons why a business should adopt a highway as part of their marketing strategies for 2012.

1. Advertise to Millions of Motorists
• Adopt a Highway Programs allow you to put your business name & logo in front of millions of motorists that drive the busy highways in the largest cities of America. The exposure your business will receive is unrivaled.
2. Cost-Effective Compared to Other Advertising Methods
• With monthly cost ranging from $150 to $550 per month, the average cost per thousand views is $0.20. Whereas with the more traditional advertising methods, you are likely to pay around $36 per thousand views for a TV ad, or $25 per thousand views on a magazine ad. In comparison, Adopt a Highway programs will save you thousands of dollars of your marketing budget.
3. Signage That Works Day and Night
• Unlike traditional TV, radio, magazine or even online ads, your Adopt a Highway signage works for you 24/7. There is no scheduling of the ad appearance. Your potential customers will see your sign day and night, all year long.
4. Subliminal Name Recognition
• Name recognition often makes the difference in deciding between competitors. In situations where a consumer has to choose between competitive brands, one would most likely pick the brand that rings recognition. If a consumer has seen your name somewhere, the consumer is more likely to choose your brand over your competitors.
5. Be Socially Responsible, Give Back to the Community
• In our society, there is an increasing sense of environmental awareness and social responsibility. By adopting a highway, you are displaying corporate citizenship to your current and potential customers. Your business is contributing to a cleaner environment while bringing your brand to your customers. Your green advertising will give back to the community that supports your business.

So if you are looking for a way to attract more customers in the new year, be sure to look into the Adopt a Highway Program in your city. You may call Adopt a Highway Litter Removal Service of America, Inc. at (800) 499-2367 for pricing in your area.

We are happy to announce that new highways have opened up for sponsorship in the New York Long Island area! The highways now available for adoptions are Meadowbrook, Wantagh, Sagtikos and Sunken Meadow Parkway. There are only 60 signs available. First come, first serve!

Advertise to the millions of motorists that drive by these high traffic volume locations. Adopt a highway in one of the new locations today will gain you an unrivaled display of corporate citizenship to your potential and existing customers. Your company will be recognized as one of the socially responsible and environmentally conscious businesses that give back to the communities.

Don’t miss this rare opportunity to adopt a highway in the newly opened market. Call our New York Territory Manager Michele Waldron at (800) 390-2420 or email her at michele@adoptahighway.net.

We saw a 25% spike in business as soon as the sign was put up. It was a no brainer and the least expensive advertising I’ve ever done for this type of response!

-Chris Anatra, President Sweet Dreams LLC Dba: Cold Stone Creamery

Adopt-A-Highway Litter Removal Service of America is proud to introduce our new market – Indiana!  Environmentally conscious businesses can now join the Adopt a Highway Program in Indiana.  Adopt a Highway Program gives you exposure to millions of motorists of Indiana with outdoor signs along highways.

We welcome our first sponsor of Indiana, Monte Smith State Farm Insurance Agency.  Monte Smith Insurance Agency has over 25 years State Farm experience, and active in the State Farm Volunteer Network.

Proudly display you corporate citizenship to potential and existing customers and gain unrivaled exposure in Indiana.  Adopt a highway today in Indiana.  Contact Sarah Parkes at (800) 540-8694 or email her at sarah@adoptahighway.net.

My vision is to be a resource in the Fishers Community While developing meaningful relationships with my clients, helping them prepare for the unexpected and plan for their future.

- Monte Smith.

If you are ever in the neighborhood of Montauk, New York, you would be doing yourself a favor by stopping in at Coffee Tauk.  Serving the best coffee to a chic upscale clientele, Coffee Tauk is frequented by celebrities and professionals.  Committed to bring high quality with only the best ingredients, Coffee Tauk is also committed to bring its community a clean environment.

Coffee Tauk has been with the Adopt a Highway Program since 2010 with two signs on the Montauk Highway running through the Hamptons.  They are truly a socially responsible business conscious of our impact on the environment.  We are proud to be working with them!

Check out their Facebook page and like them.  They frequently give out specials for their Facebook fans.

When MagnaCare committed to their roots, they committed to becoming the region’s best healthcare advocate.  With that commitment in mind, MagnaCare is giving back to their neighbors through the Adopt-A-Highway programs of New York State, New York Long Island and New Jersey.  By keeping the highways in the neighborhood clean, MagnaCare is inspiring clean and healthy living in its communities.

More focused, more agile, more in touch. We decided that while other companies scrambled to cover more lives in more states, we’d offer thoughtful health plan solutions and an unmatched provider network to our own neighbors.

We sincerely thank MagnaCare on behalf of its communities and neighborhoods for doing their part in being a socially responsible company!

Adopt a Highway Program is now available in North Carolina!  See your business on an outdoor sign next to a highway in North Carolina.  Adopt a Highway Program is the socially responsible way to advertise your business.  Be seen by millions of motorists driving through the highways of North Carolina as the environmentally conscious business that care about the community.

Take advantage of our current promotion and get multiple signs.  With every one-year-contract, you get a $500 credit towards the second one-year-contract sign.  This offer is only valid until September 30, 2011.

Now is the time for action!  Our new Quarterly Promotion is here.  Adopt a highway in your area and contribute to the clean environment of your community.  Your company is featured on a sign next to the mile of the highway that you adopt.  We do the cleaning, you get to recognition.  From now until September 30, 2011, with every one-year-contract sign, you get a $500 credit towards your second one-year-contract sign.  This is the time to get multiple highway signs and increase your advertising value.  Get more marketing exposure, while fulfilling your social responsibility.

Please see our Markets page to see if a highway is available for adoption in your area.